Brand settings control studio name, public slug, primary color, website and logo. The result is a client experience that looks like your studio, not a rented proofing tool. It is not an isolated feature: it becomes part of the studio's daily flow and connects identity, decisions and delivery in one coherent motion.
In the product this becomes studio logo and public identity, custom color applied to client pages, client-safe branded notifications. Every element reduces friction while the client moves forward without needing extra explanation.